how to targer audiance region wise?

Major search engines provide search results based on two applications and location. The most visited search engines like Google, Yahoo and MSN have a different version of the major search engine to any major language or country. A visitor from United States will get different results than a Visitor searching from United Kingdom even for the same term on same search engines. Rankings of search engines are decided by links that are given a particular website. Such as whether a site has multiple links from the United States, then a site rank well in the U.S. It is also advisable to work with local company, affordable SEO was originally intended location.

1. The website should be hosted in the country and if possible the city in which you plan on targeting with your online marketing strategy.

2. The website should have on page search engine optimization which is tailored towards the region - country - city.  So, in other words these three elements, if they are identified as the target market, should be mentioned in titles, keywords, meta tags, content, on page titles, links etc within the website.

3. Any controllable external links to the website should have a sprinkling of the region - country - city within them, without over doing it.

some basic seo activities as well.

On-page Optimization Techniques:

1. Keyword Selection, Research and testing.

2. Url checker and broken link checker.

3. Meta description with perfect keyword targeting.

4. Content Optimization with keyword density.

Off-page Optimization Techniques:

1. Article Submission

2. Directory Submission

3. RS S Feed

4. Blog Posting

5. Back-linking

6. Web 2.0 Submission for 100 sites

7. Social Bookmarking

SEO news:

SEO news:

SEO use

Search Engine Statistics:

GOOGLE IS THE MOST POPULAR SEARCH ENGINE
OVER 500 MILLION SEARCHES ARE COMPLETED DAILY

• 85% of online traffic only views the first page on search engines
• 85% of traffic finds accurate information which is useful to them.
• 81% of online users find new websites from using search engines.
• 73% of online transactions start with the use of search engines
• 45% of searches are done by using multiple keyword searches.
• 23% of users only use one particular keyword in search engines.

A successful search engine optimization (SEO) campaign measures:

• 1. Search Traffic
• 2. Rankings
• 3. Conversions

SEO is used to promote your website in the
following ways:

• ·       SEO helps create brand identity
  ·         SEO creates better search engine positioning
  ·         SEO helps you gain competitive advantage
  ·         SEO results in fast measurable ROI
  ·         SEO boosts product sales and online visibility
  ·         SEO brings in free targeted traffic with the lowest client acquisition costs
  ·         SEO enables you to compete effectively against larger competitors
  ·         SEO provides continuous online visibility
  ·         SEO is the least expensive marketing tool even on the Internet
  
  

SEO work process for new project.

Web Site assessment and analysis
i. comprehending the temperament of your trade
ii. identifying core business goals
iii. analyzing competitors
iv. analyzing web site

Research and Analysis of Relevant Keywords
i. formulating a complete list of pertinent keywords
ii. competition analysis of keywords
iii. low competition and high search volume keywords selection
iv. picking the most precise keywords

Optimization of Web Site
i. it is basically dissected into two broad segments
ii. On Page Optimization
iii. content optimization
iv. optimization of Meta Tags and Meta descriptions
v. HTML code refinement
vi. Image optimization
vii. Optimization of Dynamic pages

Off Page Optimization
i. directory submission
ii. search engine submission
iii. article submission
iv. Press release submission
v. social bookmarking
vi. podcasting
vii. blog commenting
viii. Video Ad posting
ix. newsletter Submission
x. document submission
xi. classified Ad posting
xii. pool reation
xiii. clip mark posting
xiv. Google Map creation
xv. forum posting
xvi. PPC campaigns
xvii. Recipe submission
xviii. RSS Feed submission
xix. Email campaign
xx. Ad Words Marketing

Monitoring and Maintenance
i. regularly tracking the movement of keywords pertaining to rank
ii. alteration and modifications if necessary

Traffic Analysis
i. utilizing Google Analytics
ii. Alteration and modifications if necessary
iii. volume of traffic for specific keywords

Generation of Reports
i. ranking reports
ii. submission reports
iii. volume of traffic for specific keywords

Rapid implementation of your feedback for your SEO project

To become on familiar terms with professional SEO services, the proffered service has developed into a crucial facet. A brief stance on the services is discussed below.

A. Quintessential Pre SEO Research and scrutiny is done absolutely free
after confirmation of core business goals and SEO needs, a detailed scrutiny of your web site is done to crop up with innovative and result oriented ideas to assist your business development. Do keep in mind that this analysis and Pre SEO report is handed out Free of Charge. Some of the highlights of the analysis encompass: -
a. Keyword research
b. Pre SEO keyword positioning on major search engines
c. On page issues are addressed
d. Also compare your web site with three of your major competitors
e. Also maintain a database of the traffic visiting your web site.

B. On page optimization facets:
All and sundry natter about back links and in the process fail to notice the crucial facet of SEO termed on-page optimization. We, at Best SEO work, assume an altogether unique advance by let your web pages become more search engine friendly before concentrating on Back links. Our services pertaining to this specific chore encompasses:-
a. Optimizing Meta tags, Meta titles, Meta keywords and Meta description
b. Incorporating Google Analytics, Static Sitemap and Robots.txt
c. Enhancing existing content with keyword rich and SEO friendly content
d. Double checking the web site for any irregularities in HTML
e. Recognizing and eradicating broken links from the web site
f. Incorporating Image ALT Tags
g. Confiscating mirror pages or doorways

C. Off Page optimization facets: -
We at Best SEO Work take up off page optimization as a challenge and use an assortment of state of the art techniques to make your web site stand out from the rest. Our comprehensive link building services cover: -
a. Manual directory submission in appropriate niches, we do not make use of any software to submit links to ensure high ethical and moral standards.
b. Press Release Distribution to spread the word about latest developments
c. Manual Article Submission to expand online visibility
d. Blog posting and Blog commenting to develop a keen relationship with prospect customers
e. Social bookmarking to increase your social activity amid the World Wide Web
f. Forum posting to develop trustworthiness
g. Clipmark posting to promote imperative products and services
h. Link exchange to build credibility and enhance link poularity
i. Social Media Optimization to divert organic and impeding traffic on to web site

D. SEO Based Content Writing:
The fact that search engine penalizes those using duplicate content on their site, displaying original and innovative content on your web site has become a necessity. experienced content writers use the method of  content is king and write high quality content, SEO friendly and keyword rich content, which can do wonders for your web portal. The written stuffs include blogs,press releases, articles, web pages, classifieds, directories, etc. to make a good impression on prospective customers and search engine crawlers simultaneously.

E. SEO Based Web Design
An assortment of on-page aspects of your web site bears analogous consequence as the off-page aspects from the SEO point of view. So we can never close the eyes toward it. Our competent and creative web designers map out user friendly and search engine friendly web pages which have enhanced navigability, functionality, etc. Best SEO Work thrives to proffer a wide variety of services for an extremely fulfilling online marketing and endorsement of their regulars.

Top 15 Most Popular Social Bookmarking Websites, March 2013

A social bookmarking service is a centralized online service which enables users to add, annotate, edit, and share bookmarks of web documents.[1] Many online bookmark management services have launched since 1996.

1 | Twitter
2 | Pinterest
3 | Reddit
4 | StumbleUpon
5 | BuzzFeed
6 | Delicious
7 | Tweetmeme
8 | digg
9 | FARK
10 | Slashdot
11 | Friendfeed
12 | Clipmarks
13 | Newsvine
14 | Diigo
15 | DZone

Top 15 Most Popular SEO Websites

Here are the 15 Most Popular SEO Sites as derived from most visitors and users, Rank which is a constantly updated average of each website's Alexa Global Traffic Rank, and U.S. Traffic Rank from both Compete and Quantcast.

1 | SEOBook
2 | SEOMoz
3 | searchengineland
4 | SearchEngineWatch
5 | SearchEngineJournal
6 | SEOChat
7 | MattCutts
8 | BlackhatTeam
9 | SERoundTable
11 | SelfSEO
12 | WickedFire
13 | HighRankings
14 | SEO
15 | SearchEngineGuide

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Using Robots.txt in your Website, Wordpress, Blog etc

One simple thing you can do help to website crawlers crawl your site is have a robots.txt file. This is especially important if you have sections of your website you do not want indexed by search engines.
In addition your robots.txt file can store the location of your site’s sitemap, making it easy for crawlers to find and crawl every page on your site.
“The robots exclusion standard, also known as the Robots Exclusion Protocol or robots.txt protocol is a convention to prevent cooperating web spiders and other web robots from accessing all or part of a website which is, otherwise, publicly viewable.” – WikiPedia
robots.txt files are quite simple and easy to create.
An example robots.txt file:
User-agent: *Disallow: /tmp/Disallow: /private/Sitemap: http://www.example.com/sitemap.xml.gz
The first line file “User-agent: *” tells crawlers that any crawler can crawl the site.
The next 2 lines tell crawlers not to crawl anything in the tmp and private folders.
The last line tells the crawler where to find the site’s sitemap.
A robots.txt file is always found in the top level directory on your domain.
Example: http://www.example.com/robot.txt
I used to create my own robots.txt file but I recently found a site that will generate one for me for free:
http://www.mcanerin.com/EN/search-engine/robots-txt.asp
Read more about robots.txt:

http://en.wikipedia.org/wiki/Robots.txt
SEO Checklist

Learn the basics of HTML
Choose your keywords
Find what other sites are competing for those keywords
Put keyword phrase in <title></title>, <h1></h1>, and <h2></h2> tags.
Include an image on the page with the file name & the alt attribute containing your keyword phrase
Make sure your keyword phrase is found at the very bottom of your page.
Embed your keyword phrase throughout your page at a rate of 1% to 2%.
Have your keyword phrase in domain and in the page’s file name.
Create your robots.txt file.
Other Suggested SEO Resources

Learn More about PageRank
http://www.seofaststart.com/blog/why-google-cant-just-dump-pagerank
Google Basic Searching
http://www.google.com/help/basics.html
Google Advanced Search
http://www.google.com/help/operators.html
Interpreting Google Search Results
http://www.google.com/help/interpret.html
Google Webmaster Central
http://www.google.com/webmasters/
Google SEO Basics
http://www.interspire.com/content/articles/13/1/Google-SEO-Basics-for-Beginners
WikiPedia & SEO
http://en.wikipedia.org/wiki/Search_engine_optimization
Google’s keyword search tool
https://adwords.google.com/select/KeywordToolExternal

In & Around Digital Marketing- What’s the future of digital marketing in India?

What’s the future of digital marketing in India?

In the 90s, the concept of digital and Internet marketing seemed like an adolescent idea that would soon fade away. Traditional marketers were extremely skeptical about it, and business investors and marketing consultants throughout the world proclaimed that it was merely a Silicon Valley idea that would go bust from boom.

In India, things looked even more pessimistic. A country of 1 billion people who had grown used to ads on painted movie posters, cable television and newspaper print supplements about their favorite products – India seemed like a country that would be least convinced to go for things like Internet ads, social marketing and digital innovation. Adding to the cynicism was the fact that in the 90s, most Indians didn’t have an easy access to the net, and there weren’t as many cyber cafes as there are today.

Today, things have markedly changed. India has rapidly become one of the biggest social marketing audiences in the world. From MySpace to StumbleUpon  and from Technorati to SlideShare – Indians are everywhere – and notice that I didn’t mention Facebook or Twitter. Indian marketing professionals today have thousands of digital ways to interact with their audience. An audience that consists of digitally proficient students who’re accessing their profiles in buses, working professionals who check their mails on-the-way to office, and even housewives who know how to access their online profiles.

The demographic advantages of Indian digital marketing cannot be overstated. Here we have a potential market which today has access through phones, cyber cafes and personal computers to literally millions of email/mobile campaigns. The one major aspect of Indian digital marketing that should shine in the future is virality. Future digital marketing concepts have the potential to go ‘viral’ as much as Indian blockbusters that have captured the attention of the Indian public.

The most striking aspect of future digital marketing in India is definitely its cost-effectiveness and interactivity. Also, there is easy accessibility – a boon considering that traditional Indian marketing had to face the huge hurdle of reaching out to Indian masses in the most resource-effective way. Indian audiences have the additional difficulty of linguistic differences – something that digital marketing can choose to stay away from. The future of digital marketing in India seems bright and beautiful.